What You Should Know About Over-the-Top Media

By: Hope Horner Source: MartechAdvisor.com Marketing is wholeheartedly embracing all things digital. And with the exponential growth of over-the-top media, or OTT, its time marketers understand how and where to invest their 2020 budgets, says, Hope Horner is CEO and founder, Lemonlight Video Production. […]

By |2020-04-27T17:35:54+00:00April 21st, 2020|Image|Comments Off on What You Should Know About Over-the-Top Media

What’s Gen Z Watching, And How Does It Impact The Future Of TV

By: Sarah Cavill Source: Insights.DigitalMediaSolutions.com Netflix and chill has turned into Netflix or Hulu or Apple TV or HBO Max and chill, and that’s just a fraction of the streaming services viewers are turning to for original content, old shows and replays of network programming. And the viewing preferences of Gen Z [...]

By |2020-04-27T16:21:49+00:00April 3rd, 2020|Image|Comments Off on What’s Gen Z Watching, And How Does It Impact The Future Of TV